Color and Craftsmanship: The Secret to Upgrading the "Appearance Level" of Glass Bottles

[ August 22, 2025 ]

The color and transparency of glass bottles are at the core of visual expression. Transparent bottles are suitable for showcasing the color of beverages. Amber bottles, due to their light-blocking property, are the preferred choice for pharmaceutical packaging. Green bottles are often used for beer packaging to echo the natural attributes. Manufacturers can also create exclusive colors based on the customer's color card. For instance, the gradient purple bottle of a certain perfume brand can achieve a transition from light purple to dark purple through a special process, enhancing the artistic sense.

Surface treatment adds the finishing touch to glass bottles. The frosted treatment gives the bottle a fine matte finish, enhancing the grade of the skin care products. The metal coating process endows the bottle body with a luster of gold, silver, etc., making it suitable for high-end alcoholic beverages. Screen printing technology can precisely print the brand logo on the bottle body, while the gilding process adds a sense of luxury to the text. Laser engraving can engrave fine patterns on the bottle body, while chemical etching can create semi-transparent designs to meet personalized demands.

These techniques not only enhance the aesthetic appeal but also strengthen brand recognition. A certain tea drink brand has quickly caught people's attention on the shelves by combining "transparent bottle body + gilded logo", proving that color and craftsmanship customization are important means for brand differentiation and competition.

Sustainable upgrading of glass bottle packaging design

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Color and Craftsmanship: The Secret to Upgrading the "Appearance Level" of Glass Bottles

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